Displaying items by tag: California

Los Angeles designer Tadashi Shoji likes to be creative. And he likes working with creative people.

That's why he has employed the help of a group of architecture students at Woodbury University in Burbank, Calif., to study the brand, explore the boundaries between branding and retailing and create installation concepts for his new Glendale Galleria concept store.

The students focused on installations using repurposed and off-the-shelf materials, which could be used in Shoji's expansion later this year to San Jose, Calif., and the Middle East. Shoji also collaborated with architecture firm March Studio in Santa Monica, Calif.

"Combining fashion-forward designs with out-of-the-box elements will not only enrich the customer experience but will entice them to return again and again," the Japanese-born designer said.

The new store space encompasses 2,200 square feet and offers an eclectic range of Tadashi Shoji's eveningwear collection. The June 20 opening marks the first in a series of short-term concept stores that will be used to test key target markets as part of the company's global rollout strategy.

Currently, Shoji’s designs can be seen by his faithful celebrity clientele, of whom include Michelle Obama, Octavia Spencer, Ciara, Mindy Kaling, Britney Spears and Nina Dobrev, to name a few.


Source : apparelnews, Deborah Bolgum

During the fashion extravaganza that was the royal couple's North America tour, the Duchess of Cambridge gave us a few sartorial surprises and many more perfectly lovely yet predictable outfits.

What did we learn about the former Kate Middleton from her journey west?

For one, we were intrigued by Kate's newfound propensity for theme-dressing. In Canada, a diamond maple leaf brooch (borrowed from the Queen) made several appearances and for Canada Day she recreated the country' flag with a white dress and a red maple leaf hat. At the rodeo the Duchess and hubby Prince William played the part with ten-gallon hats, cowboy boots and cowboy shirts. Impressive attention to detail, Catherine.

Another finding: how loyal Kate is to her fave brands. She wore designers Issa, Anya Hindmarch, Catherine Walker, Jenny Packham, Erdem and Alexander McQueen two times each and she stepped out in LK Bennett a whopping nine times (at this point, LK Bennett should just send her a check).

Lastly, we were reminded yet again of why we like this royal so much: Catherine loves a good wardrobe repeat. She wore her Sebago boat shoes twice, her J. Brands at least three times, black LK Bennett wedges twice and those nude LK Bennett pumps a minimum of five times.

Below, behold the exhaustive round-up of every single outfit Catherine wore on her royal tour.

Source : www.huffingtonpost.com


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